Thursday, March 6, 2014

The cost of true honey; untreated, organic, raw, local, never messed with, bees treated exellently

I have a question to who decides to read this.

How much should honey cost ?

I mean true honey, real honey, raw honey; from bees that are treated like you would treat family members, your daughter, your wife.... You get the picture.
If I look around me in stores I see a lot of honey being sold. At least that is what the label says.
Is it real honey? I really can't tell. When I buy it, compare it with other store bought jars of honey, I taste some differences, but not much.
How do I know about how the bees are kept, the bees that collected all that honey. Are they being fed sugar water in the winter to survive? Are they treated with chemicals to fight off pests? Are they killed in the process of extracting the honey?  If I look in the store, I see prices of $3-$5 per lb. Some higher, some lower.
Who can produce honey, true honey, responsibly keep bees and extract honey for $3 per lb?


I see honey as a true artisan product. I put honey on the same level as wine, olive oil, breads, beers, coffee and such. It is a true pleasure to taste great honey. It changes through the seasons, it changes through the locations, it is a truly local product that has it's space on so many Palates, in so many minds.
I really think we need to elevate honey to the level of appreciation it deserves in our minds.
How come Starbucks taught us over the last 10Years that it is perfectly ok to pay $5 for a latte, but we cringe at the idea of paying $6 for 1/2 a pound of honey. I don't want to say, the coffee is not worth it, NO NO NO. I love that awesome hot little cup and I am happy to pay for it. But I think we need to teach ourself that same is true for honey.

Once we appreciate honey for what it is or can be again, we are ready to pay for what it really worth.
Tell me what you think.
Thanks for listening.



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